timetrue® Financial
Branding Case Study
Timetrue, a pioneering fintech company, needed a strong, modern brand identity that reflects their commitment to security, innovation, and precision in financial solutions. The task was to create a brand that would resonate with their target audience while differentiating Timetrue in the competitive fintech landscape.
For Timetrue, I crafted a comprehensive brand identity that speaks to their core values and market positioning. The process began with a distinctive logo design that embodies trust and modernity, supported by a carefully curated color scheme featuring deep, calming tones of blue, teal and orange to symbolize stability and growth.
Scope: Brand Identity, Logo Design, Brand Style Guide, Color Scheme, Typography, Packaging Design, Brand Applications, Merchandise Design, Photography/Imagery, Brand Messaging.